Hier bei Brandwatch legen wir großen Wert auf das Suchen. Wir möchten unseren Nutzern die bestmöglichlichen Mittel zur Verfügung stellen, damit sie genau das finden, wonach sie gesucht haben – seien es Kommentare zu ihrer Marke, ihren Mitbewerbern oder allgemeine Branchengespräche. »
As the biggest brand in technology for the past few decades, Microsoft have seen it all, done it all and achieved it all. Somehow though, Microsoft are often a few steps behind. »
Held in the adult playground fakery of Las Vegas, the glamorous Consumer Electronics Show is the best indicator of the biggest and best products of the coming year.
We’ve taken a look at three such innovations to see what the world thought of them. »
The world’s biggest and most glamorous electronics trade show concluded a week ago, and we’ve been busy listening to the buzz surrounding some of the most interesting products to come out of the event. »
As one of the world’s few truly gargantuan brands, Google have recently been using their hefty muscle to promote their Google+ product everywhere and anywhere. This week has seen them overhaul their search engine in order to promote the service even more. »
‘Big Brother is watching you.’ With these words, George Orwell created one of the most oft-quoted phrases in the world today. Within the context of the novel 1984, complete surveillance of the nation’s citizens is the way of mass control and oppression. »
Die Sentimentanalyse löst weiterhin umfassende Diskussionen im Bereich Social Media Monitoring aus, daher möchten wir einen kurzen Überblick zu diesem Thema geben und erläutern, wie wir bei Brandwatch damit umgehen. Unser interner Experte, Dr. Taras Zagibalov, führt alle unsere Sprachforschungen durch und arbeitet gemeinsam mit dem Technikteam an der kontinuierlichen Verbesserung unserer automatischen Sentimentklassifizierung. Ich gebe ab an Taras:
When Google +1 was announced back at the end of March, flurries of excitement spread around the tech world. Amongst the most intrigued were SEOs, as the announcement freshly revitalised one of their favourite forward-facing phrases: social search. Below is the history of people using the phrase ‘social search’, and underneath is mentions of Google +1; note the correlation of the spikes at the end of March: »
A bit of a different kind of post today. We usually focus on technical topics or talk through some particularly interesting data from the Brandwatch application, but this one’s more of a discussion about social media in general and the impact it may be having on society:
“Is social media making us anti-social?”
This question was posted on Quora a month or so ago. It’s a version of a discussion I expect many of us have had at some point, and I imagine strong opinions usually surface on both sides. »
Wer (richtig) sucht, der findet! Eine Kurzanleitung zur Erstellung von Suchanfragen
März 30th, 2012. Eingestellt von Joel WindelsHier bei Brandwatch legen wir großen Wert auf das Suchen. Wir möchten unseren Nutzern die bestmöglichlichen Mittel zur Verfügung stellen, damit sie genau das finden, wonach sie gesucht haben – seien es Kommentare zu ihrer Marke, ihren Mitbewerbern oder allgemeine Branchengespräche. »