Blog > Monitoring

Intelligent zuhören und entsprechend handeln

März 30th, 2012. Eingestellt von
ear

Listening, monitoring, researching, tracking – beliebig auf Deutsch: zuhören, überwachen, nachforschen, verfolgen – im Zusammenhang mit Social Media Monitoring schwirren uns so viele Schlagwörter um die Köpfe, dass Firmen manchmal die direkten Vorteile, die sich auftun, wenn man den Gesprächen in den sozialen Medien zuhört, entgehen. »


Wie unsere Social Media Week Data-Viz funktioniert

Februar 15th, 2012. Eingestellt von
SMW

Gerade haben wir eine schicke neue Datenvisualisierung auf unserer Webseite veröffentlicht: Die verschiedenen Gastgeberstädte der Social Media Week treten in einem wahren Royal Rumble von gigantischen Ausmaßen gegeneinander an! »


Conversation: How Brandsclub Used SMM to Avert Disaster

Februar 9th, 2012. Eingestellt von
icon

This article is about a series of conversations sponsored by Brandwatch, covering all facets of social media. To see a full list of the conversations that have taken place, click here for our archive. »


Microsoft Copying Apple with Event Snub?

Januar 25th, 2012. Eingestellt von
CES-2012

As the biggest brand in technology for the past few decades, Microsoft have seen it all, done it all and achieved it all. Somehow though, Microsoft are often a few steps behind. »


The Most Amazing TV You’ll See This Year

Januar 23rd, 2012. Eingestellt von
CES-2012

The world’s biggest and most glamorous electronics trade show concluded a week ago, and we’ve been busy listening to the buzz surrounding some of the most interesting products to come out of the event. »


Mentions of Intentions: Keeping Up With Your Resolutions?

Januar 16th, 2012. Eingestellt von
New-Year-London

We’re two weeks into the New Year already and no doubt many of you have given up on your profound and life-changing resolutions. Ours was easy: build a giant wall made of Velcro. We’re planning on sticking to it. »


Using Twitter to Predict Politics: The NH Primary

Januar 12th, 2012. Eingestellt von
nh_primary

The 2008 American election was a landmark in international politics, not only because of the cultural significance of the eventual winner but also because of the strong social media drive of the President’s campaign. »


The Top Ten Google Doodles of 2011

Dezember 21st, 2011. Eingestellt von
fsm-google-doodle-1

As we approach the end of the year, it is usually a time to contemplate on the year passed. Instead of a traditional round up of news, we thought it might be interesting to take a look at national events through the famous Google Doodles. »


UK and US Police Begin Monitoring Social Media

August 19th, 2011. Eingestellt von

Last week, the NY Daily News reported that the NYPD have started to “mine” social media for information about “troublesome house parties, gang showdowns and other potential mayhem”.

The Sunday Times newspaper also revealed later that week in the UK that Hampshire Police had been using Social Mention, a popular free social media monitoring tool, to hunt down people who appeared to be using »


Sentiment Analysis: Machines Are Like Us

August 4th, 2011. Eingestellt von

Mashable recently wrote a piece about “vertical-specific” social media monitoring, and whether it could be the market’s next big thing.

A company called Cruvee who specialise in monitoring the wine industry were featured, and there have been a few other blog posts about them lately too.
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